The Most Influential Men in Fitness: Track Mafia’s Cory Wharton-Malcolm

Track Mafia isn’t a running club – it’s a community. “People don’t just come for the exercise. They come for friendship,” says founder Cory Wharton-Malcolm, “Beefy” to his friends and followers. “At Track Mafia, you’ll meet chefs, illustrators, hospital workers, CEOs, TfL workers… Everyone has a common purpose.” On Thursday nights at Paddington Rec’s athletics track, there is no hierarchy. It’s free, and novices train alongside pros.



a man wearing sunglasses: “Beefy” as he's better known talks about how he went from barely being able to jog to head coach (and voice) for the Nike Run Club app


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“Beefy” as he’s better known talks about how he went from barely being able to jog to head coach (and voice) for the Nike Run Club app

Groups such as Track Mafia and Run Dem Crew, for which Wharton-Malcolm has also worked, have changed the face of recreational running. It’s been said that the sport attracts a narrow demographic – slim, middle class, white. These crews are the antidote: a home for those who don’t fit the profile, but take their running no less seriously.

When Wharton-Malcolm took up running in preparation for joining the 2007 London Marathon, he could barely jog to the bottom of his road without gassing out. “My friends laughed and said, ‘You’re fat, you smoke, you eat kebabs. How do you plan to do this?’”

They’re probably not laughing now. Today, as well as fronting Track Mafia, Wharton-Malcolm is a head coach (and voice) for the Nike Run Club app, which during lockdown became the fourth most popular app in the UK. He has acted as a speaker in parliament and Buckingham Palace, talking about how sports can be used to engage young people, strengthen communities and reduce antisocial behaviour.

Championing inclusivity remains his MO, including opening up new pathways into top-tier jobs. “I think a lot of organisations feel, ‘If this person wasn’t taught the way I was taught, then they’re not for us. We’ll have to spend too much time showing them how to do things our way.’ But don’t you want to learn how to do things their way, too?”

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The Most Influential Men in Fitness: Gymshark’s Ben Francis

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“Fuck standing on the sideline. Fuck injustice. Fuck racism.” Where some brands virtue-signalled vaguely in the wake of George Floyd’s murder, Gymshark spoke out, donating $125,000 to Black Lives Matter and committing to driving change via its channels.

A “red thread” of community runs through the UK sportswear company, says founder Ben Francis, fresh of face at 28. “We’re super-inclusive, super-caring, super-transparent.” And unlike the older, clunkier competitors that it’s circling, the spandex predator is “extremely agile”. At the start of lockdown, it deftly changed its social media handles to “Homeshark” to remind its fam that: “This ain’t no joke.”

That nimbleness is despite Britain’s fastest-growing fashion label swelling into a £500m megalodon based in Solihull in just eight years. The 500-plus staff also has outposts in Denver, Hong Kong and Mauritius. With no high-street stores, traditional advertising or outside investment, social media has turbo-charged the expansion of Gymshark, which Francis started in his parents’ garage when he was 19, while studying business and management at Aston University by day and working at Pizza Hut by night.

“I wish I could tell you that it was this master plan,” says Francis. As a 16-year-old, he was inspired to join a gym by fitness YouTubers. So, when he and friends began hand-sewing and screen-printing their own clothing, more tapered than traditional bodybuilder apparel, sending samples to their online idols seemed only fitting.

Francis has a big vision, too: “I want us to create the greatest community, and I want us to be the greatest fitness brand on the planet.”

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Vital Long Sleeve T-shirt

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Power Zip up Hoodie

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Crest Joggers

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The one hundred Most Influential Folks In Health And Fitness

Welcome and thank you for your interest in Sole To Soul Dance Studio. The second place finisher, the man who will be president, has vowed repeatedly to repeal the Inexpensive Care Act – Obamacare as President Obama’s critics dubbed it. And the people in control of the House and Senate have as effectively – they’ve made it their purpose given that ahead of it was even written.

Assurez-vous d’avoir porté votre appareil pendant au moins un à deux jours. The apple is truly a member of the Rose household, Golden and Red Delicious apples are mild and sweet, whilst Pippins and Granny Smith apples are notably tart. If those are killed by antibiotics or our immune system is weakened, Candida can take manage more than our physique and cause candidiasis.

Not only are they time-friendly, building your personal blend has a bunch of physical exercise positive aspects. House which means we are capable to assist with your design and style and improvement of your goods. The weekday passes are considerably less costly, and I typically acquire them in the spring when they are cheapest.

Pour de meilleurs résultats et une meilleure estimation de votre fréquence cardiaque au repos, portez votre appareil quand vous dormez. Following 15 miles of this, my quads had been nicely battered — and as has been the case not too long ago, I was ecstatic to really feel the effects of challenging efforts that have practically nothing to do with my lungs.

Strength education on the other hand is about avoiding fatigue with less volume and far more rest in between sets. Tiny, narrow leaves, sweeter, much less pungent smell than larger leaved varieties. The Book of Joy is about how to find happiness and peace in a altering, tumultuous globe, and its accomplishment proves just how many folks are listening when the Dalai Lama talks about mental and spiritual wellness.…

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