Fitbit’s Black Friday 2020 Sale Starts, With Cheap Smartwatch Deals

lifestyle photo of fitbit versa 2,,photographer matt hawthorne

We know you’re probably getting tired of seeing Black Friday deals all over the internet, but Fitbit has just launched its own sale and it’s definitely worth a peek.

There’s a lot of competition when it comes to fitness trackers, but Fitbit remains one of the best brands on the market for managing your steps, sleep, stress and fitness goals. And the products come in a stylish package that feels comfortable and durable.

If you’ve been holding out for a bargain over the last few months and have been eyeing up a fitness tracker, now is the best time to jump into action.

Fitbit is offering up to £60 off on some of its best products, including the Versa, which doubles up as a pretty powerful smartwatch that we think rivals the latest devices from Apple or Samsung.

Each Fitbit product is a little bit different, whether it’s the design and the overall look of the watch, or the fitness functions and the battery life, so we have laid out every deal on the official Fitbit page to help you decide which one to go for.

These prices are some of the lowest offers we have seen on the range, so if you’re looking for an early Christmas bargain or you need that boost to get you through your Christmas training, check out the Fitbit Black Friday sale below.

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Fitbit Versa 3



The Versa is the fitness watch that walks that fine line between a super-stylish smartwatch and a great fitness tracker. 

The special edition comes with a sharp woven wrist strap and an extra black wrist band for extra options.

It has all the usual features you’d want from a Fitbit device: workout reminders, pre-installed fitness programmes to inspire you, and easy-to-read charts to track your progress, all packed into a watch that looks great in the gym, on the track or at the bar.  


Versa 2 Health & Fitness Smartwatch with Voice Control



Fitbit’s Versa 2 uses Amazon Alexa to get news, info and weather, to set reminders and alarms,  while also measuring your heart rate, time asleep and awake, calorie burn and effort during workouts. You’ll also be able to assess your cardio fitness level int he Fitbit app, control Spotify and get notifications for calls, texts and events, all with a handy 4+ day battery life. 


Fitbit Versa Lite

There are three editions of the Versa watch, and the Lite is the cheapest, though all three versions have the same tech and features.

The Lite has more customisation options for the strap to make yours unique, so if you want different colours for different scenarios, this one is for you. 

As with all Fitbit products, you can keep track of your fitness goals, test out different workout regimes and manage your progress.

We use this one ourselves, and we haven’t had our heads turned so far.


Fitbit Sense



Brand new to the Fitbit family, the Sense is an advanced smartwatch designed to help you manage your stress levels – perfect for managing this second lockdown and the beginning of 2021.

It will use what’s called an EDA Scan, which tracks electrodermal activity – scientific speech for “It will work out when you’re getting most stressed in the day and will advise you on how to reduce that stress”.

It’s a powerful smartwatch in its own right too, so you can hook up apps, send messages or play music from your wrist.


Fitbit Charge 4



If you’re after an affordable fitness tracker that can help you achieve your goals without the high price or all the fancy tech, then the Fitbit Charge 4 is the one for you.

Stripped back –though not as basic as the Inspire series– the Charge 4 is a great water-resistant device you can wear out on your exercises, safe in the knowledge you’ll get an accurate reading on your activities. 

Can also use Fitbit pay services if you have to nip into a shop while you’re out too. 


Fitbit Inspire 2



The Inspire and Inspire HR fitness trackers are much thinner and a bit more stripped down than the pricier counterparts, which is why we love them for the gym. 

The strap and the smaller face don’t get in the way of your wrist movement, so your bicep curls are completely unhindered.


Fitbit Aria Air



The dreaded scales are never something you like to think about, but the Fitbit Aria 2 and Aria Air scales are great at giving you a more complete picture of your overall health without sitting on your wrist.

It’s Wi-Fi enabled and will pair up with your Fitbit smartwatch to measure and record your weight, BMI, and body fat percentage into an easy-to-read chart so you can see your exact progress.

Share this data to your smartphone app as well so you can see in real time how much you’re improving.

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